Jul 28, 2025
You don’t need to rank on Page 1 to win on Amazon in 2025. In this episode of Built by Business, Andy reveals why top-of-search isn’t everything anymore—and how the smartest sellers are building profitable brands using lean PPC, long-tail keywords, and off-Amazon traffic.
Discover how to drive sales and grow without chasing expensive, high-competition keywords. Learn how to use Amazon Attribution, strategic ad placements, and micro-influencers to convert buyers—even when you're not at the top of the search results.
Consulting, coaching, services here: www.andyisom.com